If you missed the #Sharknado last night on Twitter I am not sure whether to express my sympathy or say congratulations. I think it was an an unexpected experience for everyone involved.
Just check out some of the coverage it generated across the blogosphere:
- ‘Sharknado’ Takes Social Media By Storm (Variety)
- Oh no, it’s Sharknado and it’s ravaging Twitter (CNN)
- ‘Sharknado’ keeps TV real (LA Times)
- ‘Sharknado’- What Hollywood Is Saying About Syfy’s Movie (Hollywood Reporter)
- Sharknado Takes Twitter by Storm (Mashable)
So this made for SyFy movie lit Twitter up last night like a Christmas Tree. It took over several top trending topics last night with the hashtag #Sharknado and even this morning the snark continues.
However, during the height of the #Sharknado storm last night the National Weather Service and the Red Cross took the opportunity to jump on Twitter and use the #Sharknado hashtag to their benefit and get some real world tips out about how to be prepared for severe weather.
Here are just a few of their tweets from the evening:
Practice preparedness in a hypothetical situation by tweeting #sharknado #redcross tonight: http://t.co/60HXE9yb3e
— American Red Cross (@RedCross) July 11, 2013
A NOAA Wx Radio won’t alert you of a #sharknado, but it will alert you of other types of SVR weather! A “must-have” to be prepared!
— NWS Kansas City (@NWSKansasCity) July 12, 2013
A #sharknado preparedness kit may be tough to build. A tornado kit isn’t. Here’s what you can include: http://t.co/0U5hOzlQJK
— NWS Kansas City (@NWSKansasCity) July 12, 2013
You’ll never have to prepare for a #sharknado in #KC, but here are some great tips to prepare you for tornadoes! http://t.co/jF1dqQuv9a
— NWS Kansas City (@NWSKansasCity) July 12, 2013
Thx for playing along with us tonight during #sharknado! May you always be prepared for SVR weather AND sharks! http://t.co/1AvM22P8SO
— NWS Kansas City (@NWSKansasCity) July 12, 2013
Absolutely brilliant social media work by all concerned.
