socialmedialogo

In an effort to take advantage of modern day media tools to communicate not only to members of the Catholic Church but everyone across the globe the Vatican has announced that Pope Benedict XVI will begin tweeting on his own personal account.

According to the BBC, a Vatican spokesperson said the first tweet will be sent on 12 December 2012.

“We are going to get a spiritual message. The Pope is not going to be walking around with a Blackberry or an iPad and no-one is going to be putting words into the Pope’s mouth,” Greg Burke, senior media advisor to the Vatican said.

“He will tweet what he wants to tweet,” he added, though the leader of the world’s 1.2 billion or so Roman Catholics is expected to sign off, rather than write, each individual tweet himself.

That last element, concerning the approval of the Twitter messages to be sent, was something I also heard on local talk radio this morning as well.

Source: BBC – Vatican unveils Pope’s Twitter account @pontifex