Microsoft has removed the beta tag from it’s 18 month old mobile bar coding technology and invites everyone to try it out.
Today we’re announcing that Tag is coming out of beta and that basic use of Tags will be free of charge. This means you will be able to generate and use Tags that link to our standard scenarios, such as linking directly to webpages, and use the reader application at no cost. By simply going to Tag.Microsoft.com, you can create Tags and deliver rich interactive experiences on mobile phones, track your Tags…
…more than 1 billion Tags have been printed by people and businesses all over the world. In the month of April alone, more than 20 million magazines with Tags were in the hands of U.S. consumers.
Along with the announcement they have posted several downloads at the Microsoft Download Center related to Tag to show how they can be implemented:
- Microsoft Tag – Retail documents
- These documents outline various ways that Microsoft Tag can be used by Retailers to enhance their marketing solutions.
- Microsoft Tag – Real Estate documents
- These documents outline various ways that Microsoft Tag can be used by the Real Estate industry to enhance their marketing solutions.
- Microsoft Tag – Transit documents
- These documents outline various ways that Microsoft Tag can be used by Transit agencies and operators to enhance their marketing solutions.
- Microsoft Tag – Publishing documents
- These documents outline various ways that Microsoft Tag can be used by Publishers to enhance their marketing solutions.
- Microsoft Tag Implementation Guidelines
- Follow these guidelines to create and print Microsoft Tags
- Microsoft Tag Get Married Magazine Case Study
- Case study featuring Microsoft Tag in a marketing campaign
- Microsoft Tag Pagine Si! Case Study
- Case study featuring Microsoft Tag in a marketing campaign
- Microsoft Tag Data Sheets
- Data sheets outlining the use of Microsoft Tag by Industry
- Microsoft Tag and Mobile Device IDs
- This document explains how mobile device ID works and how to enable it for your Tags.
You can read much more on the Tag Community Website at http://tag.microsoft.com/consumer/index.aspx
I have my Tag – do you?
